Beauty :: The total survey results of 2013 by the integrated assestment

The category has been excluded from the voting of July 5, 2019 by decision of organizers of the “Favorites of Success” Award, and it’s currently inactive. Here are shown an old survey results for 2013.

The total survey results of 2013 by the integrated assestment in category

Profile publications / Beauty

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Wellness (Інтернешнл Медіа)	5

2.		Зеркало моды (Ес Енд Ей груп, Агентство маркетингових коммуникацій)	3.28

3.	9	Makeup&You Professional (Ес Енд Ей груп, Агентство маркетингових коммуникацій)	2.76

4.	3	Les Nouvelles Esthetiques Україна (Естет, івент-медійна компанія)	2.49

5.	11	Votre Beaute (Publishing House United Media Holding)	2.09

6.	7	HAND & nails + Ногтевой сервис (Естет, івент-медійна компанія)	1.97

7.	8	Косметолог (Ес Енд Ей груп, Агентство маркетингових коммуникацій)	1.90

8.	12	Ногтевая эстетика (Ес Енд Ей груп, Агентство маркетингових коммуникацій)	1.78

9.	13	Ножницы – Scissors (Vladimir Tarasyuk Hair Studio)	1.46

10.	4	Your Hair (Естет, івент-медійна компанія)	1.36

11.	5	Kosmetik International (Естет, івент-медійна компанія)	1.22

12.	6	You Professional (Естет, івент-медійна компанія)	0.56

13.		Укрсалон	0.33

14.	10	Косметический рынок СЕГОДНЯ (Естет, івент-медійна компанія)	0.23

The competitor which has taken 1st place in this rating — is the most successful Ukrainian edition of 2013 in the “Magazine about beauty” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2013, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.