National trade marks award :: The total survey results of 2016 by the integrated assestment

The category has been excluded from the voting of April 4, 2020 by decision of organizers of the “Favorites of Success” Award, and it’s currently inactive. Here are shown an old survey results for 2016.

The total survey results of 2016 by the integrated assestment in category

Mass media / National trade marks award

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Favorites of Success	5

2.		Людина року	2.38

3.		Choice of the Year	1.89

4.	5	Знак якості	1.64

5.	4	100 кращих товарів України	1.23

6.		Brand of the Year	0.98

7.	~	Зірка якості	0.25

7.	8	Українська народна премія	0.25

9.	7	Лідер галузі	0.16

10.	~	Національний Олімп	0.08

award which taken 1st 2016 in the “National trade marks award” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2016, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.