Cosmetic care products for babies :: The total survey results of 2017 by the integrated assestment

The total survey results of 2017 by the integrated assestment in category

Goods for babies and kids / Cosmetic care products for babies

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	3	Johnson’s Baby (Johnson & Johnson)	5

2.	1	Bübchen (RedНead Family Corporation)	4.95

3.	2	Chicco	4.55

4.		Weleda (Бізнес Центр «Фармація»)	3.73

5.	14	Avent (Philips)	3.54

6.	7	Nivea (Байєрсдорф Україна)	3.43

7.	8	Алёнка (LLC Cosmetics for children Alenka)	2.42

8.	5	Ушастый нянь (Невская косметика)	2.25

9.	10	BabyBorn (Фармацевтична компанія «Ельфа»)	2.15

10.	13	Добрая фея (Biokon)	1.70

11.	6	HiPP BabySanft (HiPP Ukraine)	1.53

12.		Uriage (SDM-Pharma)	1.32

13.		Емолиум (Sanofi)	0.96

–.	9	~~Дракоша (Калина)~~	~~0.71~~

14.	11	Cliven (Кінгсбурі Венчур)	0.67

15.	29	Duru Baby Love (Evyap Україна)	0.57

16.	20	Green Mama	0.54

17.	18	Baby Star (Торговый Дом «Бьюти Трейд»)	0.51

18.	26	Eco Cosmetics	0.46

19.	16	Oriflame	0.45

–.	12	~~Маленькая фея (Калина)~~	~~0.41~~

20.	24	Маша и Медведь (RedНead Family Corporation)	0.39

21.	24	Cucciolo	0.30

22.	15	Topicrem (Майолі Україна)	0.28

23.		Доктор Біокон	0.26

24.	32	Mi-Mi (Bellis cosmetics)	0.25

25.	31	STYX	0.24

26.	23	Bella Baby Happy Nature Care (Белла-Трейд)	0.23

27.		Детская линия (Bioton Cosmetics)	0.22

28.	25	Зайчик (Амальгама Люкс)	0.20

29.	33	Аромат	0.16

30.	17	Аромашка (Аромат)	0.13

31.	28	Тяпи-Ляпи (Krasota i Zdorovie, Ltd.)	0.123

32.	28	Наша Мама	0.116

33.	21	L’erbolario (Инфанта, торговый дом)	0.101

34.	22	Pink Elephant «Ледниковый период-3» (Elfa)	0.073

35.	30	Непоседа (Линда)	0.054

36.	19	Sanosan baby (Манн і Шредер ГмбХ)	0.030

37.	~	Babix	0.023

37.	31	Ньювейс	0.023

–.		Kaloo	0

–.		Klorane (Марко Фарм ЛТД)	0

–.		Senita	0

–.		Мир детства	0

–.		Моя прелесть (Арнест Україна)	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2017 in the “Cosmetic care products for babies” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2017, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.