Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

Consumers (40%) Experts (40%) Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Mary Kay		5
2.	7	Dior (Селдико)		3.50
3.	2	L’Oréal Paris		3.35
4.	3	Bourjois (Бінайс)		3.24
5.	4	Avon		2.78
6.		Color me		2.55
7.	11	Cinecitta		2.15
8.		Pupa		2.11
9.	13	Clinique (Brocard Group GmbH & Co.KGa.A.)		2.03
10.	12	Max Factor (Бінайс)		1.92
11.	5	Lancôme (Brocard Group GmbH & Co.KGa.A.)		1.67
12.	10	Maybelline (L’Oréal Paris)		1.60
13.	21	Golden rose		1.59
14.	16	Inglot		1.55
15.	24	Faberlic		1.49
16.	9	Yves Saint Laurent (L’Oréal Paris)		1.44
17.	25	Beautycycle (Емвей Україна)		1.39
17.	28	essence		1.39
19.	15	Oriflame		1.32
20.	18	Vivienne Sabo (Бінайс)		1.08
20.	18	Estee Lauder (Brocard Group GmbH & Co.KGa.A.)		1.08
22.	14	Artdeco (Hexagone)		1.04
23.	19	Chanel (Brocard Group GmbH & Co.KGa.A.)		0.96
23.	33	Ruby Rose		0.96
25.	17	Givenchy (Селдико)		0.85
26.	29	Rimmel		0.79
27.	22	Lumene (Бінайс)		0.72
28.	34	Guerlain (Селдико)		0.60
29.	23	Artistry (Емвей Україна)		0.561
30.	26	VOV		0.556
31.		Collistar (Hexagone)		0.519
32.	30	Clarins		0.440
33.	27	Beauty skin (Торговый Дом «Бьюти Трейд»)		0.403
34.	36	Manhattan		0.238
35.		IsaDora		0.201
–.		DeBON		0
–.		Divage		0
–.		Karaja		0
–.		Logona (Инфанта, торговый дом)		0
–.	37	Ninelle (Юнітек-Україна)		0
–.	20	Smashbox		0
–.		True Touch (Neways)		0
–.	32	Wibo		0