Fruits in syrup (pineapples, peaches) :: The total survey results of 2009 by the integrated assestment

The total survey results of 2009 by the integrated assestment in category

Preserved food: Fruits in syrup (pineapples, peaches)

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	3	Dole (Лан-Україна)	5

2.	4	Дольче Віта (Olive line)	3.88

3.	1	Mikado (Мірель Компані)	3.70

4.	2	Tropic Life (Veld)	2.12

5.	8	Oscar (Olive line)	1.82

6.		Jaffa Selected Fruit (Vitmark Ukraine)	1.80

7.	5	Lorado (Ист Лайн)	1.223

8.	7	Долина желаний (Veld)	1.217

9.	13	Best Time (Bestcom)	0.755

10.		Delphi (Кречет)	0.753

11.	12	Bakalland (Уно Фреско Традекс Україна)	0.621

12.	10	Чемпіон	0.492

13.	~	КупуйКа (Караван-Харьків)	0.442

14.	9	Toredo	0.414

15.	11	Lorelle (Мірель Компані)	0.291

16.	6	Navigator (Делішез Фуд)	0.122

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2009 in the “Canned fruits in syrup” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2009, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.