Cheese :: The total survey results of 2011 by the integrated assestment

The total survey results of 2011 by the integrated assestment in category

Milk products / Cheese

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Шостка (Shostka)	5

2.	5	Звени Гора (Zvenigorodsky cheese-factory)	4.44

3.	6	Комо (Західна молочна група (Дубномолоко))	3.86

4.		Клуб Сыру (Cheese Club)	3.33

5.	7	Славія (Bashtanka Cheese plant)	2.56

6.	3	Président (Лакталіс)	2.04

7.	2	Добряна (Мілкіленд)	1.89

8.	11	Наш молочник (Ukrproduct Group)	1.07

9.	22	Ecocheese (Екологічні продукти)	0.75

10.		Білозгар (Litinsky milk factory)	0.74

11.	18	Molendam (Ukrproduct Group)	0.64

12.	13	Galbani (Lactalis)	0.581

13.	8	Молочний шлях (Пирятин)	0.577

14.	12	Білі береги (Shostka)	0.538

15.	16	Вершковий рай (Хмельницька маслосирбаза)	0.498

16.	20	Роси (Сири Волині)	0.472

17.	14	Сири Бурлука	0.351

18.	17	Злагода (Pridneprovsky combinate)	0.345

19.	15	Вапнярка (Tulchin butter-cheese factory)	0.342

20.	9	Моліс	0.209

21.		Коляда (Milkiland)	0.090

22.	23	Молочний доктор	0.086

23.	~	Вершина (Верхньодніпровський сирзавод)	0.036

24.	19	Вознесенські сири (Вознесенський сиркомбінат)	0.030

25.	~	Золотава (Андрушівський маслосирзавод)	0.026

26.	~	Златокрай (Milk alliance)	0.013

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2011 in the “Cheese” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2011, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.