Condiments and spices :: The total survey results of 2013 by the integrated assestment

The total survey results of 2013 by the integrated assestment in category

Foodstuff / Condiments and spices

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	7	Мрія (Укроптбакалия)	5

2.	1	Эко	4.88

3.	2	Kamis	4.25

4.	3	Торчин (Nestlé)	3.78

5.	10	Vegeta (Podravka)	2.29

6.	9	Dr.Oetker (Dr. Oetker)	1.96

7.	5	Kotanyi (Olive line)	1.93

8.		Приправка	1.88

9.	16	Gallina Blanca (Europe Foods GB)	1.81

10.	11	Cykoria S.A.	1.78

11.	6	Maggi (Nestlé)	1.70

12.	17	Santa Maria (JAHN General Products Ukraine)	1.52

13.	14	Avokado («РІО»)	1.45

14.	19	Аромікс	1.19

15.		Кnorr (Unilever)	1.15

16.	4	Мівіна (Техноком)	1.05

17.	13	Galeo (Kamis)	0.74

18.		Любисток	0.65

19.	12	Pomidora (ACC (TM “Pomidora”))	0.61

20.	24	Щедрий кухар (Демидівський консервний завод)	0.42

21.	20	Edel (Ekotechnika)	0.34

22.		Ароматика (Europe Foods GB)	0.25

23.	27	Кухарочка (Північно-західна торгівельна група)	0.21

24.	28	Vi Hong (Відона)	0.19

25.	32	Експрес	0.16

26.	25	МакМай (Прайм-Продукт)	0.13

27.	21	Золоті рецепти (Ekotechnika)	0.11

28.	26	Ласочка (Олексіївський комбінат продтоварів)	0.08

29.	23	Спритний кухар (ТД Спритний Кухар)	0.07

30.	~	Пікантна кухня (Північно-західна торгівельна група)	0.049

31.		Огородник	0.045

32.	31	Ямуна	0.030

33.	29	Іва-пак	0.018

–.	30	Чудова (Tastyfood)	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2013 in the “Condiments and spices” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2013, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.