Dishwashing liquid :: The total survey results of 2016 by the integrated assestment

The total survey results of 2016 by the integrated assestment in category

Dishwashing detergents / Dishwashing liquid

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	2	Fairy (Procter & Gamble)	5

2.	1	Gala (Procter & Gamble)	4.94

3.	6	Frosch (Ректіс)	2.81

4.	7	Pur (Henkel Ukraine)	2.59

5.	3	Bref (Henkel Ukraine)	2.26

6.	5	Ушастый нянь (Невская косметика)	1.72

7.	8	Comet (Procter & Gamble)	1.69

8.	4	Sarma (Невская косметика)	1.58

9.	19	BIO (Elfa)	1.42

10.	18	Сан Клін	0.89

11.	24	МилаМ	0.83

12.	30	Бджілка (НоваХім)	0.75

13.		HIPPO (Сирена)	0.52

14.	17	Bingo (Hayat)	0.46

15.	32	Danny (Rösch company)	0.36

16.	14	Exo	0.34

17.	26	Амрита	0.33

18.	31	Silvia	0.314

19.	9	Test (Firm Leda)	0.313

20.	34	Єнот (Гармонія)	0.300

21.		Tortilla (Сирена)	0.274

22.	21	SAMA (SV)	0.269

23.	28	Ода (DAKOS-T)	0.252

24.	23	Чистюня (Ельфа)	0.208

25.	11	Lemon Fresh (Gold Drop)	0.152

26.	20	Юка (Пірана)	0.134

27.	15	Delamark (De la Mark)	0.123

28.	31	Фея (Atma)	0.122

29.	10	Gold Drop	0.093

30.		Bellini (Техноформ Про)	0.070

31.	22	DIX (Gold Drop)	0.064

32.		PADI (Торговый Дом «Бьюти Трейд»)	0.0621

33.	13	Леда (Супермаш)	0.0618

34.		Будьласочка	0.0595

35.	31	5 Five (ALES)	0.0539

36.	34	NewBrite (Neways)	0.0444

37.	12	Flower Shop (Fenix Integrated Services)	0.0348

38.	34	Астор (Гармонія)	0.0333

39.	33	Trim	0.0309

–.	29	Fit (ALES)	0

–.		Snow (Група «Евріка»)	0

–.	28	Білосніжка (Titan)	0

–.	27	Мойша (Науково-виробнича фірма Біолайт)	0

–.	25	Наша мама	0

–.	16	Ореол (DAKOS-T)	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2016 in the “Dishwashing liquid” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2016, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.