Dishwashing liquid :: The total survey results of 2020 by the integrated assestment

The total survey results of 2020 by the integrated assestment in category

Dishwashing detergents / Dishwashing liquid

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Fairy (Procter & Gamble)	5

2.		Gala (Procter & Gamble)	2.38

3.	4	Frosch (Ректіс)	1.79

4.	3	Ушастый нянь (Невская косметика)	1.77

5.	8	Sarma (Невская косметика)	1.64

6.	5	Bref (Henkel Ukraine)	1.47

7.		Comet (Procter & Gamble)	1.24

8.	9	Domol (Watsons Ukraine)	1.00

9.	6	BIO (Elfa)	0.81

10.		Pur (Henkel Ukraine)	0.71

11.	13	Чистюня (Ельфа)	0.70

12.	15	Danny (Rösch company)	0.53

13.	24	5 Five (ALES)	0.52

14.	12	SAMA (SV)	0.51

15.	14	Exo	0.443

16.	18	Delamark (De la Mark)	0.440

17.	31	Юка (Пірана)	0.3864

18.	29	Фея (Atma)	0.3858

19.	17	Бджілка (НоваХім)	0.3288

20.	30	Bellini (Техноформ Про)	0.3239

21.	27	DIX (Gold Drop)	0.3234

22.	32	МилаМ	0.3017

23.	22	Друг (Слобожанский мыловар)	0.2997

24.	21	Tortilla (Сирена)	0.2738

25.	26	Economy line (SV)	0.2553

26.	28	Lemon Fresh (Gold Drop)	0.2507

27.	16	HIPPO (Сирена)	0.2349

28.	11	Сан Клін	0.2309

29.	23	Flower Shop (Fenix Integrated Services)	0.2137

30.	40	Астор (Гармонія)	0.1615

31.	19	Silvia	0.1481

32.	35	Парус (Бара)	0.1324

33.	34	Амрита	0.1230

34.	33	NewBrite (Neways)	0.1139

35.	37	Gold Drop	0.1065

36.	25	Trim	0.1045

36.	38	Наша мама	0.1045

38.	36	Уті-Путі (Слобожанский мыловар)	0.1032

39.		Ореол (DAKOS-T)	0.0569

40.		Будьласочка	0.0231

–.		Fit (ALES)	0

–.		PADI (Торговый Дом «Бьюти Трейд»)	0

–.		Proprete (Ест Етуаль Груп)	0

–.	20	Snow (Група «Евріка»)	0

–.		Єнот (Гармонія)	0

–.		Леда (Супермаш)	0

–.	40	Ода (DAKOS-T)	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2020 in the “Dishwashing liquid” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2020, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.