Drinking water :: The total survey results of 2013 by the integrated assestment

The total survey results of 2013 by the integrated assestment in category

Soft drinks / Drinking water

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Моршинська (IDS Borjomi Ukraine)	5

2.	5	Малятко (Еконія)	3.08

3.	6	Старий Миргород (IDS Aqua Service)	2.74

4.		Evian (Арда-Трейдинг, ТД)	2.21

5.	7	Аляска (IDS Aqua Service)	1.64

6.	9	Еталон	1.53

7.	10	Софія Київська (Rosinka)	1.23

8.	2	BonAquA (Coca-Cola Beverages Ukraine)	1.15

9.	11	Бон Буассон	0.985

10.		Aqua Life (IDS Aqua Service)	0.978

11.	13	Чиста Вода (ClearWater)	0.726

12.	23	Слобідська (Sloboda)	0.590

13.	15	Ордана	0.490

14.	19	Два Океана (Ерлан)	0.332

15.		Aqua Minerale (PepsiCo)	0.304

16.	3	Еко	0.281

17.	20	Поляна Джерельна (Ukrainian Mineral Waters)	0.218

18.	12	Царичанська (Царичанський завод мінеральної води)	0.196

19.	8	Prozora (Оболонь)	0.194

20.	18	Добра вода	0.187

21.	~	Цілюща	0.170

22.	14	Юрське джерело	0.148

23.	21	Carpatia (Карпатські мінеральні води)	0.1359

24.	25	Роганська	0.1357

25.	22	Ice Age (Льодовиковий період) (АВІС)	0.1165

25.		Природне джерело (New Products)	0.1165

27.	16	Райське Джерело	0.1116

28.	27	Срібна криничка	0.0994

29.	17	Аква Няня (IDS Borjomi Ukraine)	0.0800

30.	24	Джерело здоров’я (Луцьк Фудз)	0.0557

31.	22	Ecoline	0.0411

31.		Чистий ключ (Еконія)	0.0411

33.	~	Либра	0.0388

34.	~	Sante (Планета Чистоты)	0.0194

34.	27	Альпика (Bon Boisson)	0.0194

34.	~	Луга-Нова (Luhansk distillery)	0.0194

–.	26	~~Мастер Фрут (SeSa)~~	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2013 in the “Drinking water” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2013, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.