Hair-dye :: The total survey results of 2020 by the integrated assestment

The total survey results of 2020 by the integrated assestment in category

Cosmetics / Hair-dye

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Estel	5

2.	6	Garnier Color Naturals (L’Oréal Paris)	4.44

3.	4	Garnier Color Sensations (L’Oréal Paris)	3.73

4.	8	Schwarzkopf Color Expert	2.46

5.		L’Oréal Casting creame gloss (L’Oréal Paris)	2.37

6.	12	Faberlic	1.8272

7.	3	Schwarzkopf Palette	1.8266

8.	2	Schwarzkopf Brillance	1.8114

9.		L’Oréal Excellence creme (L’Oréal Paris)	1.7909

10.	7	L’Oréal Preference (L’Oréal Paris)	1.3980

11.	21	Фіто лінія (Супермаш)	1.2145

12.	15	Garnier Belle Color (L’Oréal Paris)	1.1148

13.	17	Garnier Nutrisse (L’Oréal Paris)	0.9294

14.	10	Acme-Color	0.8158

15.	25	Impression	0.7246

16.	18	L’Oréal Feria color 3D (L’Oréal Paris)	0.6947

17.	14	C:ehko (ВНА ТРЕЙД)	0.6606

17.	13	Matrix	0.6606

19.	24	Glori’s	0.6578

20.	30	fantasy FLIRT (Credo-Capital Ukraine)	0.6238

21.	27	Revlon Professional	0.5938

22.	23	Erayba	0.5453

23.	22	Florex (Супермаш)	0.4628

24.	11	Brelil (Кінгсбурі Венчур)	0.3774

25.	20	Keranove (ДІА)	0.3591

26.		Revlon ColorSilk (Cosmetics Trading)	0.3134

27.	19	La Biostetique	0.2560

28.	16	Nouvelle (Hair Styling Applications)	0.2436

29.	28	Kemon	0.2164

30.	32	Küül (Beauté Naturelle)	0.1823

31.	29	Phyto (Centus-R)	0.1338

32.	~	Subtil creme	0.1097

33.	31	L’erbolario (Инфанта, торговый дом)	0.1067

–.		Bielita (Vladicom)	0

–.		Luminescence 3D-HD (Patrice Beauté)	0

–.		TICO Professional	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2020 in the “Hair-dye” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2020, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.