Product line for care of hand skin and nails :: The total survey results of 2015 by the integrated assestment

The total survey results of 2015 by the integrated assestment in category

Cosmetics / Product line for care of hand skin and nails

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Бархатные ручки (Калина)	5

2.	13	Dr. Sante – Нежный шелк для рук (Ельфа)	3.62

3.		Nivea (Байєрсдорф Україна)	3.36

4.	8	Oriflame	2.39

5.	14	Зеленая аптека (Ельфа)	2.37

6.		Faberlic	1.92

7.	11	Beauty skin (Торговый Дом «Бьюти Трейд»)	1.80

8.	6	Avon	1.67

9.	5	Dove (Unilever)	1.31

10.	15	Сто рецептов красоты (Калина)	1.28

11.		LUSH	1.23

12.		Green Mama	1.211

13.	23	Florena (Байєрсдорф Україна)	1.208

14.		Artistry (Емвей Україна)	1.104

15.	20	D’Oliva (Натурпродукт-Вега (Dr. Theiss Naturwaren GmbH))	0.917

16.		Salon SPA collection (Ельфа)	0.869

17.	19	Natural Therapy (Est Etoile Group)	0.802

18.	10	Irene Bukur	0.787

19.	22	L’erbolario (Инфанта, торговый дом)	0.735

20.	4	Weleda (Бізнес Центр «Фармація»)	0.713

21.	25	Sani Silver (ALES)	0.616

22.	27	Віта (Амальгама Люкс)	0.608

23.	26	STYX	0.578

24.	2	Sally Hansen (Бінайс)	0.413

25.	18	Neutrogena (Johnson & Johnson)	0.227

26.	24	Mary Kay – Satin Hands	0.219

27.	21	Lirene	0.112

28.	17	Topicrem (Майолі Україна)	0.1044

29.	7	Alessandro International (Hexagone)	0.1039

30.		GOLDI	0.1004

–.		~~Hand Series (Amway Ukraine)~~	~~0.0746~~

31.	9	Caudalie	0.0186

–.	28	Depend	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2015 in the “The product line for care of hand skin and nails” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2015, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.