Instant coffee :: Consumers survey results of for 2 quarter of 2011

Consumers survey results of for 2 quarter of 2011 in category

Soft drinks / Instant coffee

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Jacobs	48.28%	5

2.		Nescafé (Nestlé)	35.63%	3.69

3.	4	Carte Noire (Mondelēz Ukraine)	24.14%	2.50

3.	6	Чёрная карта (Strauss Coffee Service)	24.14%	2.50

5.	7	Петровская Слобода (ФЕС УКР)	21.84%	2.26

6.	10	Жокей (Orimi Trade Ukraine)	18.39%	1.90

7.		Davidoff (Асканія Дістрибьюшн)	12.64%	1.31

8.	3	Галка	11.49%	1.19

9.	5	Tchibo	10.34%	1.07

10.	7	Ambasador (Sucafina S.A)	9.20%	0.95

10.		Jardin (Orimi Trade Ukraine)	9.20%	0.95

12.	8	Maxwell House (Монделіс Україна)	8.05%	0.83

13.	~	Добра кава (Solomia)	6.90%	0.71

–.	~	~~Kimbo (Italian Trade House)~~	~~4.60%~~	~~0.48~~

14.		Coffee-mate (Nestlé)	2.30%	0.24

14.	8	Manhattan	2.30%	0.24

14.	~	Milagro	2.30%	0.24

14.		Roberto TOTTI (Strauss Coffee Service)	2.30%	0.24

14.	~	Добрыня	2.30%	0.24

19.	10	Fort (Strauss Coffee Service)	1.15%	0.12

19.	~	Індіана (Solomia)	1.15%	0.12

19.	9	Віденська кава	1.15%	0.12

19.	~	Вивальди (Exprim)	1.15%	0.12

–.		Elite Platinum (Strauss Coffee Service)	0.00%	0

–.		Golden Eagle	0.00%	0

–.		Indian instant coffee (Veld)	0.00%	0

–.		Monterrey (Асканія Дістрибьюшн)	0.00%	0

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2011, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.