Instant coffee :: Consumers survey results of 2017

Consumers survey results of 2017 in category

Soft drinks / Instant coffee

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Jacobs	54.05%	5

2.		Nescafé (Nestlé)	30.71%	2.83

3.	4	Чёрная карта (Strauss Coffee Service)	19.05%	1.74

4.	3	Carte Noire (Mondelēz Ukraine)	14.05%	1.30

5.		Галка	13.33%	1.23

6.	7	Tchibo	11.43%	1.07

7.	6	Davidoff (Асканія Дістрибьюшн)	9.29%	0.86

8.		Жокей (Orimi Trade Ukraine)	7.62%	0.71

9.		Baristi (AVK Confectionery Company)	7.14%	0.67

10.		Віденська кава	6.90%	0.643

11.		Jardin (Orimi Trade Ukraine)	6.90%	0.640

12.		Ambasador (Sucafina S.A)	6.90%	0.625

13.	9	Coffee-mate (Nestlé)	4.29%	0.397

14.	17	Lacomba (УкрКофе)	4.05%	0.377

15.		Fort (Strauss Coffee Service)	3.57%	0.335

16.	13	Maxwell House (Монделіс Україна)	3.10%	0.285

17.	19	Milagro	2.86%	0.262

18.	16	Добра кава (Solomia)	2.62%	0.243

19.	18	Одесский кофе (Енни Фудз)	2.38%	0.225

20.	25	Manhattan	1.90%	0.170

21.	26	Indiana Gold (Добриня-Дар)	1.67%	0.161

22.	26	Monterrey (Асканія Дістрибьюшн)	1.67%	0.149

23.		Добрыня	1.43%	0.1299

24.	14	Roberto TOTTI (Strauss Coffee Service)	1.43%	0.1296

25.	21	Elite Platinum (Strauss Coffee Service)	1.19%	0.1046

26.	20	Golden Eagle	0.95%	0.0938

27.	24	Індіана (Solomia)	0.95%	0.0934

28.	22	Вивальди (Exprim)	0.71%	0.0678

The participant which took the 1st place in this rating is by opinion of Ukrainian consumers is the best choice in 2017, recommendation of consumers #1 in the category “Розчинна кава”.

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2017, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.