Lip balm :: Consumers survey results of 2012

Consumers survey results of 2012 in category

Cosmetics / Makeup / Lip balm

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Nivea (Байєрсдорф Україна)	39.62%	5

2.	3	Yves Rocher	30.19%	4.995

3.	5	Mary Kay	20.75%	3.215

4.	8	Біокон	20.75%	3.139

5.	2	Oriflame	22.64%	2.822

6.		Vichy (L’Oréal Paris)	16.98%	2.434

7.		Чистая линия (Калина)	13.21%	2.306

8.	9	Dior (Селдико)	15.09%	2.093

9.	4	Avon	11.32%	1.766

10.	12	Green Mama	9.43%	1.652

11.	10	Сто рецептов красоты (Калина)	9.43%	1.501

12.	14	Artdeco (Hexagone)	3.77%	0.530

13.		Clinique (Brocard Group GmbH & Co.KGa.A.)	3.77%	0.402

14.	15	Jerden (Вельта ЛТД)	1.89%	0.341

15.		Beauty skin (Торговый Дом «Бьюти Трейд»)	1.89%	0.213

15.	11	Fruttini (Mann&Schroeder GmbH)	1.89%	0.213

15.	16	IsaDora	1.89%	0.213

–.		Lipceutical (Neways)	0.00%	0

–.	12	Yves Saint Laurent (L’Oréal Paris)	0.00%	0

The participant which took the 1st place in this rating is by opinion of Ukrainian consumers is the best choice in 2012, recommendation of consumers #1 in the category “Lip balm”.

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2012, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.