Lip gloss :: The total survey results of 2013 by the integrated assestment

The total survey results of 2013 by the integrated assestment in category

Cosmetics / Makeup / Lip gloss

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	20	Chanel (Brocard Group GmbH & Co.KGa.A.)	5

2.	3	Dior (Селдико)	4.55

3.	15	Avon	2.66

4.	7	Bourjois (Бінайс)	2.24

5.	6	Lancôme (Brocard Group GmbH & Co.KGa.A.)	2.15

6.	1	L’Oréal Paris	2.12

7.	12	Smashbox	2.04

8.	13	Mary Kay	1.854

9.		Yves Saint Laurent (L’Oréal Paris)	1.846

10.	2	Givenchy (Селдико)	1.701

11.	21	Maybelline (L’Oréal Paris)	1.609

12.	11	Lumene (Бінайс)	1.551

13.	28	Artdeco (Hexagone)	1.468

14.	8	Color me	1.427

15.	5	Yves Rocher	1.417

16.	28	Estee Lauder (Brocard Group GmbH & Co.KGa.A.)	1.328

17.	4	Oriflame	1.197

18.	19	Artistry (Емвей Україна)	0.883

19.	26	Faberlic	0.862

20.	18	Beautycycle (Емвей Україна)	0.792

21.	17	Max Factor (Бінайс)	0.758

22.	23	Eveline	0.680

22.		Ja-De	0.680

24.	14	Clinique (Brocard Group GmbH & Co.KGa.A.)	0.636

25.	16	VOV	0.623

26.	10	Pupa	0.576

27.	25	Collistar (Hexagone)	0.534

27.	24	Ninelle (Юнітек-Україна)	0.534

29.	~	Bell (Ельфа)	0.472

30.	28	Beauty skin (Торговый Дом «Бьюти Трейд»)	0.327

31.	~	Vipera	0.195

32.	27	Golden rose	0.182

32.	28	Rimmel	0.182

34.	26	IsaDora	0.104

35.	~	L’ambre Noir	0.091

35.	~	Sally Hansen (Бінайс)	0.091

–.	28	4 Visions	0

–.		~~Anytime~~	0

–.	28	DeBON	0

–.	28	Divage	0

–.		Guerlain (Селдико)	0

–.		Karaja	0

–.		Logona (Инфанта, торговый дом)	0

–.	27	Manhattan	0

–.		Mavala	0

–.		~~Revlon (Cosmetics Trading)~~	0

–.		Senita	0

–.		True Touch (Neways)	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2013 in the “Lip gloss” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2013, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.