“Favorites of Success” logo Lipstick :: The total survey results of 2013 by the integrated assestment
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The total survey results of 2013 by the integrated assestment in category
Cosmetics / Makeup / Lipstick
Info Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.
Consumers (40%)
Experts (40%)
Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Chart of calculation of the integral rating Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).
1.
6
Chanel (Brocard Group GmbH & Co.KGa.A.) 5
2.
12
Yves Saint Laurent (L’Oréal Paris) 4.12
3.
7
Avon  3.32
4.
2
Dior (Селдико) 3.18
5.
8
Max Factor (Бінайс) 3.16
6.
4
Maybelline (L’Oréal Paris) 2.75
7.
1
L’Oréal Paris  2.74
8.
13
Yves Rocher  2.64
9.
10
Color me  2.56
10.
11
Pupa  2.50
11.
5
Mary Kay  2.44
12.
16
Guerlain (Селдико) 2.43
13.
17
Estee Lauder (Brocard Group GmbH & Co.KGa.A.) 2.21
14.
19
Artdeco (Hexagone) 1.94
15.
18
Lumene (Бінайс) 1.71
16.
11
Oriflame  1.69
17.
20
Eveline  1.55
18.
3
Lancôme (Brocard Group GmbH & Co.KGa.A.) 1.188
19.
21
Bourjois (Бінайс) 1.186
20.
9
Artistry (Емвей Україна) 1.011
21.
24
Rimmel  1
22.
~
Manhattan  0.884
23. L’ambre  0.690
24.
14
Beautycycle (Емвей Україна) 0.661
25.
23
Faberlic  0.573
26. Bell (Ельфа) 0.437
27. Collistar (Hexagone) 0.321
27.
14
Givenchy (Селдико) 0.321
29.
22
Golden rose  0.233
30.
27
Alex Avien  0.117
30.
15
Clinique (Brocard Group GmbH & Co.KGa.A.) 0.117
30.
27
Divage  0.117

Notice
The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2013 in the “Lipstick” category!
Using this rating is only possible with obligatory link to the source.
This rating was built as a result of the study of social preferences in 2013, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.
Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.
https://favor.com.ua/en/vote/products/lipstick/?results=2013A