Lipstick :: Consumers survey results of 2014

Consumers survey results of 2014 in category

Cosmetics / Makeup / Lipstick

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

2.	3	L’Oréal Paris	27.69%	4.01

3.	4	Maybelline (L’Oréal Paris)	20.00%	2.78

4.	6	Oriflame	15.38%	2.55

5.	8	Max Factor (Бінайс)	15.38%	2.20

6.	20	Lancôme (Brocard Group GmbH & Co.KGa.A.)	13.85%	2.14

7.	2	Mary Kay	15.38%	2.10

8.	15	Pupa	13.85%	2.04

9.	5	Yves Rocher	10.77%	1.90

10.	9	Bourjois (Бінайс)	10.77%	1.80

11.	13	Lumene (Бінайс)	9.23%	1.65

12.	14	Color me	10.77%	1.64

13.	10	Chanel (Brocard Group GmbH & Co.KGa.A.)	9.23%	1.29

14.	7	Dior (Селдико)	9.23%	1.13

15.	26	Divage	4.62%	0.92

15.	19	Faberlic	4.62%	0.92

17.	11	Artistry (Емвей Україна)	6.15%	0.91

18.	17	Eveline	4.62%	0.82

18.	25	Yves Saint Laurent (L’Oréal Paris)	4.62%	0.82

20.	22	Artdeco (Hexagone)	6.15%	0.81

21.	23	Givenchy (Селдико)	6.15%	0.72

22.	24	Golden rose	3.08%	0.41

22.	~	Guerlain (Селдико)	3.08%	0.41

24.	21	Bell (Ельфа)	3.08%	0.31

25.	18	Beautycycle (Емвей Україна)	1.54%	0.25

25.	16	L’ambre	1.54%	0.25

25.	~	Л’Этуаль (Brocard Group GmbH & Co.KGa.A.)	1.54%	0.25

28.	23	Collistar (Hexagone)	1.54%	0.16

28.	~	Estee Lauder (Brocard Group GmbH & Co.KGa.A.)	1.54%	0.16

28.	~	Logona (Инфанта, торговый дом)	1.54%	0.16

28.	~	Ninelle (Юнітек-Україна)	1.54%	0.16

28.	12	Rimmel	1.54%	0.16

–.		4 Visions	0.00%	0

–.	26	Alex Avien	0.00%	0

–.	26	Clinique (Brocard Group GmbH & Co.KGa.A.)	0.00%	0

–.		DeBON	0.00%	0

–.		IsaDora	0.00%	0

–.		Karaja	0.00%	0

–.		Manhattan	0.00%	0

–.		Senita	0.00%	0

–.		True Touch (Neways)	0.00%	0

–.		VOV	0.00%	0

The participant which took the 1st place in this rating is by opinion of Ukrainian consumers is the best choice in 2014, recommendation of consumers #1 in the category “Lipstick”.

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2014, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.