Liqueur :: The total survey results of 2016 by the integrated assestment

The total survey results of 2016 by the integrated assestment in category

Imported alcoholic drinks / Liqueur

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Bailey’s (Bayadera Import)	5

2.	4	Ризький чорний бальзам (АО Latvijas balzams)	3.16

3.	2	Malibu (Pernod Ricard Ukraine)	1.70

4.	5	De Kuyper (Арда-Трейдинг, ТД)	1.67

5.	7	Sheridan’s	1.43

6.	10	Amaretto Madruzzo	1.35

7.	12	Sambuca Molinari	1.32

8.	14	Amarula (Марком)	1.24

9.	3	Vana Tallinn (Вінфорт)	1.17

10.	16	Старий ринок (Львівський лікеро-горілчаний завод)	1.13

11.	25	Cointreau (Coca-Cola Beverages Ukraine)	1.11

12.	13	Kahlua (Pernod Ricard Ukraine)	1.09

13.	18	Житомирська наливка (Zhytomyr distillery)	0.93

14.	9	Бальзам Прикарпатський (Knjagynyn)	0.81

15.	17	Бахчисарай (Olimp)	0.80

16.	24	Mandarine Napoleon (Марком)	0.73

17.	23	Chudnoff raspberries (Zhytomyr distillery)	0.67

18.	8	Mozart	0.60

19.	20	Wild Africa	0.57

20.	11	Marie Brizard (Марком)	0.5547

21.		Canari (Kiev Factory of Sparkling Wines «Stolichniy»)	0.5546

22.		Sambuca Luxardo	0.4153

23.		Brogans	0.3978

24.	6	Grand Marnier (Bayadera Import)	0.2814

25.	19	Sambuca Rimazotti (Pernod Ricard Ukraine)	0.2117

26.	15	Carolans	0.2065

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2016 in the “Liqueur” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2016, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.