Mascara :: Consumers survey results of 2014

Consumers survey results of 2014 in category

Cosmetics / Makeup / Mascara

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Maybelline (L’Oréal Paris)	31.91%	5

2.		Max Factor (Бінайс)	27.66%	4.26

3.		L’Oréal Paris	25.53%	3.89

4.	6	Avon	20.21%	3.23

5.	15	Lancôme (Brocard Group GmbH & Co.KGa.A.)	15.96%	2.41

6.	4	Oriflame	15.96%	2.37

7.	5	Mary Kay	15.96%	2.16

8.		Bourjois (Бінайс)	10.64%	1.77

9.		Yves Rocher	11.70%	1.71

10.	11	Pupa	6.38%	1.09

11.	21	Be:Yu (BeYu cosmetics)	5.32%	1.04

12.	7	Dior (Селдико)	5.32%	0.77

13.	22	Chanel (Brocard Group GmbH & Co.KGa.A.)	4.26%	0.66

14.	10	Artistry (Емвей Україна)	3.19%	0.60

15.	16	Yves Saint Laurent (L’Oréal Paris)	4.26%	0.568

16.	20	Givenchy (Селдико)	3.19%	0.566

17.		Color me	3.19%	0.538

18.		Artdeco (Hexagone)	3.19%	0.518

19.	14	Beautycycle (Емвей Україна)	3.19%	0.490

20.	13	Lumene (Бінайс)	3.19%	0.412

21.	24	Estee Lauder (Brocard Group GmbH & Co.KGa.A.)	2.13%	0.362

21.	~	Л’Этуаль (Brocard Group GmbH & Co.KGa.A.)	2.13%	0.362

23.	~	Clinique (Brocard Group GmbH & Co.KGa.A.)	2.13%	0.256

23.	~	Guerlain (Селдико)	2.13%	0.256

25.	12	Faberlic	1.06%	0.176

26.	~	Beauty skin (Торговый Дом «Бьюти Трейд»)	1.06%	0.128

26.	19	Golden rose	1.06%	0.128

26.	25	Ninelle (Юнітек-Україна)	1.06%	0.128

26.	23	Rimmel	1.06%	0.128

–.		Alex Avien	0.00%	0

–.		Anytime	0.00%	0

–.		Collistar (Hexagone)	0.00%	0

–.		DeBON	0.00%	0

–.		Divage	0.00%	0

–.	22	IsaDora	0.00%	0

–.		Karaja	0.00%	0

–.		Logona (Инфанта, торговый дом)	0.00%	0

–.	25	L’ambre Noir	0.00%	0

–.	18	Manhattan	0.00%	0

–.		Mavala	0.00%	0

–.		Senita	0.00%	0

–.		True Touch (Neways)	0.00%	0

–.	25	VOV	0.00%	0

The participant which took the 1st place in this rating is by opinion of Ukrainian consumers is the best choice in 2014, recommendation of consumers #1 in the category “Mascara”.

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2014, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.