Deodorant for men :: Consumers survey results of for 4 quarter of 2013

Consumers survey results of for 4 quarter of 2013 in category

Personal hygiene products / Deodorant for men

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Old Spice (Procter & Gamble)	46.00%	5

2.	6	Gillette (Procter & Gamble)	36.00%	3.91

3.		AXE (Unilever)	28.00%	3.04

3.	1	Rexona (Unilever)	28.00%	3.04

5.	2	Nivea (Байєрсдорф Україна)	26.00%	2.83

6.	5	Adidas (Coty)	16.00%	1.74

6.	3	Body series (Емвей Україна)	16.00%	1.74

8.	~	Avon	12.00%	1.30

9.	6	Fa (Хенкель Україна)	10.00%	1.09

10.	6	Arko (Evyap Україна)	6.00%	0.65

10.	~	Oriflame	6.00%	0.65

12.	4	Mennen Speed Stick (Colgate-Palmolive)	4.00%	0.43

12.	~	Yves Rocher	4.00%	0.43

14.	6	Agressia (Credo-Capital Ukraine)	2.00%	0.22

14.	6	Cliven (Кінгсбурі Венчур)	2.00%	0.22

14.	~	Vichy (L’Oréal Paris)	2.00%	0.22

14.	6	Свежесть For Men Cool Ice (Гарант Дістріб’юшен)	2.00%	0.22

14.	~	Уход For Men Blue Water (Гарант Дістріб’юшен)	2.00%	0.22

14.	~	Энергия For Men Wild Wind (Гарант Дістріб’юшен)	2.00%	0.22

–.		Bac (Henkel Ukraine)	0.00%	0

–.	6	Maxim (Corad Healthcare)	0.00%	0

–.		Subdue (Neways)	0.00%	0

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2013, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.