Mouthwash / mouth rinser :: The total survey results of 2020 by the integrated assestment

The total survey results of 2020 by the integrated assestment in category

Personal hygiene products: Mouthwash / mouth rinser

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	3	Oral-B (Procter & Gamble)	5

2.	1	Listerine (Johnson & Johnson)	3.73

3.	5	Lacalut (Натурпродукт-Вега (Dr. Theiss Naturwaren GmbH))	3.48

4.	2	Colgate	2.76

5.	6	Лесной бальзам (Калина)	2.18

6.	9	Доктор Біокон	2

7.	17	PresiDent (Косметика і аксесуари)	1.82

8.	7	Aquafresh (GlaxoSmithKline)	1.36

9.	4	Glister (Емвей Україна)	1.29

10.	8	Parodontax (GlaxoSmithKline)	1.26

11.	13	Elmex (GABA)	0.74

12.	18	Sensodyne (GlaxoSmithKline)	0.671

13.	10	Splat (Сплат-косметика)	0.670

14.	16	Домашний доктор (Elfa)	0.658

15.		Dr. fresh (Голден Грааль)	0.559

16.	12	Стоматидин (Bosnalijek)	0.549

17.	22	Meridol (GABA)	0.416

18.	19	Eliminator Mouthwash (Neways)	0.403

19.	20	Флория (Деліта)	0.365

20.	11	Cliven (Кінгсбурі Венчур)	0.361

21.		Edel+white (Денталіт Плюс)	0.298

22.	14	Reach (Johnson & Johnson)	0.207

23.		Detox Expert (Альянс Красоты)	0.165

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2020 in the “Mouthwash / mouth rinser” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2020, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.