Processed cheese :: The total survey results of 2009 by the integrated assestment

The total survey results of 2009 by the integrated assestment in category

Milk products / Processed cheese

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	2	Président (Лакталіс)	5

2.	1	Hochland	4.49

3.		Янтар (Bashtanka Cheese plant)	3.66

4.	3	Viola (Valio)	3.36

5.	4	Наш молочник (Ukrproduct Group)	3.25

6.	21	Тульчинка (Tulchin butter-cheese factory)	2.37

7.		Щодня (Rainford Foods)	2.24

8.	6	Галактон (Данон)	2.13

9.		Весела корівка (Shostka)	1.64

10.	14	Моліс	1.47

11.	5	Rainford	1.34

12.		Волошкове поле (Yuria)	1.20

13.		Звени Гора (Zvenigorodsky cheese-factory)	1.18

14.	19	Добряна (Мілкіленд)	0.93

15.	17	Народний Продукт (Ukrproduct Group)	0.87

16.	22	Славія (Bashtanka Cheese plant)	0.86

17.	9	Ваш молочник (Ukrproduct Group)	0.85

18.		Добриня (Геркулес)	0.81

19.	12	Злагода (Pridneprovsky combinate)	0.79

20.		Комо (Західна молочна група (Дубномолоко))	0.71

21.	~	Garmonia (Lubensky milk factory)	0.59

22.	18	Білі береги (Shostka)	0.55

23.		Рідна хатинка (Решетилівський маслозавод)	0.53

24.	23	Наш сирок (Ukrproduct Group)	0.36

25.	10	Вершковий рай (Хмельницька маслосирбаза)	0.22

25.	8	Домик в деревне (Вімм-Білль-Данн)	0.22

27.	15	Молочний доктор	0.09

27.	~	СирОК (Сири Волині)	0.09

29.	11	Роси (Сири Волині)	0.07

–.		Сиророб (Чечельницький молочний завод)	0

–.	16	Фабрика делікатесних сирів	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2009 in the “Processed cheese” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2009, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.