Processed cheese :: The total survey results of 2011 by the integrated assestment

The total survey results of 2011 by the integrated assestment in category

Milk products / Processed cheese

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	2	Président (Лакталіс)	5

2.	1	Hochland	4.92

3.		Янтар (Bashtanka Cheese plant)	3.35

4.	11	Весела корівка (Shostka)	3.31

5.	8	Комо (Західна молочна група (Дубномолоко))	2.86

6.	5	Наш молочник (Ukrproduct Group)	2.58

7.		Звени Гора (Zvenigorodsky cheese-factory)	2.12

8.	4	Viola (Valio)	1.89

9.	15	Народний Продукт (Ukrproduct Group)	1.81

10.	13	Тульчинка (Tulchin butter-cheese factory)	1.53

11.	16	Злагода (Pridneprovsky combinate)	1.29

12.	6	Галактон (Данон)	1.240

13.	14	Білі береги (Shostka)	1.238

14.	10	Rainford	1.059

15.	12	Славія (Bashtanka Cheese plant)	1.045

16.	23	Наш сирок (Ukrproduct Group)	0.955

17.	25	Добряна (Мілкіленд)	0.949

18.	9	Щодня (Rainford Foods)	0.808

19.	24	Garmonia (Lubensky milk factory)	0.766

20.	28	Добриня (Геркулес)	0.454

21.	27	Молочний доктор	0.444

22.	~	Роси (Сири Волині)	0.428

23.	21	Ваш молочник (Ukrproduct Group)	0.402

24.	22	СирОК (Сири Волині)	0.359

25.	17	Волошкове поле (Yuria)	0.299

26.	18	Домик в деревне (Вімм-Білль-Данн)	0.275

27.	19	Вершковий рай (Хмельницька маслосирбаза)	0.267

28.	~	Рідна хатинка (Решетилівський маслозавод)	0.186

29.	20	Моліс	0.154

30.	~	Кринка (Milkiland)	0.122

31.	~	Molendam (Ukrproduct Group)	0.033

31.	29	Фабрика делікатесних сирів	0.033

–.		Дивограй (Ukrproduct Group)	0

–.	26	Звягель (Західна молочна група (Дубномолоко))	0

–.		Молочна веселка (ПП Фелікс)	0

–.		Сиророб (Чечельницький молочний завод)	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2011 in the “Processed cheese” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2011, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.