Red caviar (salmon) :: The total survey results of 2020 by the integrated assestment

The total survey results of 2020 by the integrated assestment in category

Seafoods: Red caviar (salmon)

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Шаланда	5

2.	3	Камчадал	3.34

3.		Norven	2.519

4.	5	Ікорний ряд	2.518

5.	9	Охотская	2.426

6.	15	Сафіл	2.350

7.	2	Флагман	2.073

8.	6	Veladis	1.986

9.	4	Спецпосол	1.951

10.		Сахалинская	1.014

11.	13	Русский посол	1.013

12.	7	Океан	0.763

13.	8	ISG (Flagman Seafood)	0.524

14.	12	Самий смак	0.515

15.	14	Красное Золото	0.391

16.		Курильская гряда (Рибкоппродукт)	0.377

17.	11	Перлина Аляски	0.359

18.	17	Ікура	0.290

19.	18	Тунгутун	0.067

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2020 in the “Red caviar” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2020, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.