Sunflower oil :: The total survey results of 2014 by the integrated assestment

The total survey results of 2014 by the integrated assestment in category

Oils and Fats products / Sunflower oil

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Олейна (Bunge Ukraine)	5

2.	4	Чумак (Kernel-Trade)	4.62

3.	2	Schedriy Dar (Kernel-Trade)	3.23

4.	5	Королівський смак	2.20

5.	3	Стожар (Kernel-Trade)	2.05

6.	7	Олком (Kyiv margarine factory / Olkom)	1.98

7.	8	Славія	1.44

8.	10	Славолія	0.99

9.		Rozumnitza (Bunge Ukraine)	0.96

10.	17	GÁRNA (УкрОлія)	0.81

11.	13	Schedro (ТОВ «Щедро» (ТМ «Щедро»))	0.78

12.	6	Кама	0.45

13.	14	Дар Сонця	0.30

14.	15	Оліс	0.25

15.	20	Майола (Оліяр)	0.21

16.	11	Диканька (УкрОлія)	0.19

17.	22	Ятрань	0.181

18.	29	Смачна крапля (Пологівський олійноекстракційний завод)	0.177

19.	27	Сонячна долина (Odessa Fat and Oil Plant)	0.169

20.	16	Добра Олия (Астар)	0.168

21.	31	Майо (АВІС)	0.153

22.		Соняшна (Оліяр)	0.126

23.		Авіс	0.105

24.	12	Диканський хуторок (УкрОлія)	0.092

25.	19	Віолія (Vioil)	0.059

26.	18	Дивное (Промислова група «КРЕАТИВ»)	0.049

27.	26	Домашнее украинское (Агросельпром)	0.044

28.	21	Маслинка (УкрОлія)	0.039

29.	32	Подсолнечное сыродавленное (Агросельпром)	0.029

30.	33	Жива (Ясенсвіт)	0.020

31.	25	Сонола (Промислова група «КРЕАТИВ»)	0.019

32.	30	Українська від Дідуся	0.015

33.	28	Країна Сонця (Алекс трейд оіл)	0

–.		Квіточ (Спаський завод продтоварів)	0

–.	24	Чугуев-продукт	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2014 in the “Sunflower oil” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2014, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.