Product line for tanning :: The total survey results of 2015 by the integrated assestment

The total survey results of 2015 by the integrated assestment in category

Cosmetics / Product line for tanning

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Біокон	5

2.	9	Sun Energy (Ельфа)	3.85

3.	14	Avon	3.83

4.	18	STYX	2.77

5.	~	Senita	2.43

6.	20	Oriflame	2.23

7.	3	Nivea (Байєрсдорф Україна)	1.64

8.	21	Himalaya herbals (Himalaya Drug Co.)	1.59

9.	4	Dior (Селдико)	1.533

10.	22	California Tan	1.526

11.	13	La Roche-Posay (L’Oréal Paris)	1.494

12.	10	Faberlic	1.392

13.	2	L’Oréal Paris	1.380

14.	17	Mary Kay	1.120

15.	19	Eveline	1.083

16.	12	D’Oliva (Натурпродукт-Вега (Dr. Theiss Naturwaren GmbH))	1.011

17.	6	Caudalie	0.823

18.	5	Dr. SUN (Krasota i Zdorovie, Ltd.)	0.690

19.	~	Floralis	0.653

20.	11	Green Mama	0.512

21.	28	Natur&sun (Glossary Organic Products)	0.475

22.	8	Lirene	0.339

23.	~	Sun Time	0.296

24.	23	Brelil (Кінгсбурі Венчур)	0.271

25.	15	Peter Island (Amway Ukraine)	0.234

26.	29	Clinians (Юнітек-Україна)	0.182

27.	16	Мой каприз (Альянс Красоты)	0.162

28.	24	Florena (Байєрсдорф Україна)	0.156

29.	~	Neways	0.089

30.	7	Bioderma (Centus-R)	0.083

31.	25	L’erbolario (Инфанта, торговый дом)	0.073

31.	26	Sunny Season (Аромат)	0.073

33.	27	Kolastyna	0.068

–.	25	Eco Cosmetics	0

–.		LUSH	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2015 in the “The product line for tanning” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2015, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.