Toilet paper :: The total survey results of 2020 by the integrated assestment

The total survey results of 2020 by the integrated assestment in category

Household goods / Toilet paper

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	2	Обухів (Київський картонно-паперовий комбінат)	5

2.	3	Сніжна панда (Снежная Панда)	2.68

3.	1	Zewa (SCA Hygiene)	2.43

4.		Selpak (Біосфера)	1.655

5.	7	Кохавинка (Кохавинська паперова фабрика)	1.648

6.	5	Ruta (Волиньголовпостач)	1.576

7.	6	Kleenex (Kimberly-Clark)	0.833

8.		Диво (Київський картонно-паперовий комбінат)	0.762

9.		Fantasy (Чиста планета)	0.726

10.		Soffione (Київський картонно-паперовий комбінат)	0.619

11.	14	Fantee (Чиста планета)	0.446

12.	22	Dnipro (Дніпропетровська паперова фабрика)	0.419

13.	12	Eco Line	0.372

14.	13	AHA (Біосфера)	0.364

15.	19	Альбатрос	0.354

16.	21	Як козаки (Ecomix)	0.293

17.	11	Katrin (Бетта)	0.290

18.	28	prOK (Савсервіс)	0.281

19.	15	Crepto	0.255

20.	16	Гармонія	0.233

21.	29	Classic (Лориплюс)	0.2322

22.	25	Mola	0.2316

23.	20	Харків (Інтереколайн)	0.2118

24.	23	^myLova (Київський картонно-паперовий комбінат)	0.1812

25.	24	Малинські волошки	0.1730

26.	27	Lotus	0.1697

27.	17	Lambi	0.1662

28.	32	Chisto&Plotno	0.1540

29.	18	Tento	0.1350

29.	26	Veltie	0.1350

31.	30	Любава	0.1203

32.	31	Klucze	0.1170

–.	~	~~Попович (Снежная Панда)~~	~~0.1020~~

33.		Perla (Біосфера)	0.0527

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2020 in the “Toilet paper” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2020, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.