Toothpaste :: The total survey results of 2019 by the integrated assestment

The total survey results of 2019 by the integrated assestment in category

Personal hygiene products / Toothpaste

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	2	Lacalut (Натурпродукт-Вега (Dr. Theiss Naturwaren GmbH))	5

2.	1	Colgate	4.94

3.	7	Splat (Сплат-косметика)	3.69

4.	3	Aquafresh (GlaxoSmithKline)	3.12

5.	4	Glister (Емвей Україна)	3.10

6.		Blend-a-med (Procter & Gamble)	2.84

7.	5	Sensodyne (GlaxoSmithKline)	2.52

8.	10	Oral-B (Procter & Gamble)	2.38

9.	8	Parodontax (GlaxoSmithKline)	1.91

10.	23	Dentalen (Kreoma-Pharm)	1.39

11.	19	Edel+white (Денталіт Плюс)	1.25

12.	9	R.O.C.S. (ВДС Фарма)	1.18

13.	24	PresiDent (Косметика і аксесуари)	1.17

14.	11	Лесной бальзам (Калина)	1.06

15.	14	Faberlic	0.88

16.	21	Sanino (Evyap Україна)	0.86

17.		Irene Bukur	0.76

18.	41	Pomorin	0.69

19.	25	Aquarelle (СТС Холдинг Групп)	0.65

20.	37	Шанталь (Amrita)	0.55

21.	~	Dentasept (Фармацевтична фабрика «Ампула»)	0.475

22.	42	MIRADENT	0.465

23.	13	Новый жемчуг (Невская косметика)	0.424

24.	22	Dontodent	0.240

25.	27	BioRepair (Хелсі стайл)	0.239

26.	33	Perioe (LG)	0.1752

27.	15	Bionica (Green&Clean)	0.1748

28.	32	Prokudent (Rossmann)	0.1487

29.	20	Silca (СП Укркоттон)	0.1386

30.	34	Aronal (GABA)	0.1349

31.	26	Elmex (GABA)	0.1316

32.		Dentissimo (Medhouse Group)	0.1227

33.	44	Meridol (GABA)	0.1205

34.	18	32 жемчужины	0.1165

35.	12	Denta Clin	0.0682

36.	29	Durodont	0.0560

37.	42	El-сe med (СП Укркоттон)	0.0553

37.	35	Neways	0.0553

39.	16	Імідж Лабораторія	0.0544

40.		Биотон Косметикс	0.0505

41.	39	Pearl Drops	0.0384

42.	30	Himalaya herbals (Himalaya Drug Co.)	0.0381

43.	42	Profital	0.0274

43.	31	Саншайн Брайт (Sunshine Brite)	0.0274

45.	28	Eco Cosmetics	0.0271

–.	43	ApaCare (Денталіт Плюс)	0

–.	40	Logona (Инфанта, торговый дом)	0

–.	38	Malvatricin	0

–.	38	Natural White (Naturpharm)	0

–.	36	Optifresh (Oriflame Cosmetics Ukraine)	0

–.	46	Sante Naturkosmetik (Инфанта, торговый дом)	0

–.	45	Trisa (Medhouse Group)	0

–.		Астра (Амальгама Люкс)	0

–.	46	Ачедент	0

–.		Діамант	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2019 in the “Toothpaste” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2019, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.