Toys :: Consumers survey results of for 1 quarter of 2011

Consumers survey results of for 1 quarter of 2011 in category

Goods for babies and kids / Toys

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Chicco	57.66%	5

2.		Lego	49.55%	4.30

3.	4	Barbie (ТойДиКо)	25.23%	2.19

3.	4	Fisher Price (ТойДиКо)	25.23%	2.19

5.	3	Canpol Babies (Tigres Corporation)	21.62%	1.88

6.	3	Розумна іграшка (Розумник)	20.72%	1.80

7.		Tolo (RedНead Family Corporation)	16.22%	1.41

8.	5	Tiny Love	14.41%	1.25

9.	4	Bratz (Паритет Сервис)	11.71%	1.02

10.	6	Anna Club (RedНead Family Corporation)	10.81%	0.94

11.	4	Crayola (Паритет Сервис)	9.91%	0.86

12.	~	Simba	9.01%	0.78

12.	8	Тигрес (Tigres Corporation)	9.01%	0.78

14.	8	Fancy toys	8.11%	0.70

15.	8	Malvina	7.21%	0.63

16.	9	Magic World (Continent)	5.41%	0.47

16.	8	Золушка (ПП «Пелих Людмила Іванівна»)	5.41%	0.47

18.	~	Mega Bloks (Паритет Сервис)	4.50%	0.39

18.	7	Peg-Perego (Амиго)	4.50%	0.39

18.		Playmobil (RedНead Family Corporation)	4.50%	0.39

18.	~	Silverlit (RedНead Family Corporation)	4.50%	0.39

18.	~	Tomy	4.50%	0.39

23.	9	Hot Wheels (ТойДиКо)	3.60%	0.31

23.	~	Keenway (RedНead Family Corporation)	3.60%	0.31

23.	9	Nikko	3.60%	0.31

26.	9	Jessie	2.70%	0.23

26.	~	Keel Toys (Амиго)	2.70%	0.23

26.	~	Ok Baby (Паритет Трейд)	2.70%	0.23

26.	~	Wow Wee (RedНead Family Corporation)	2.70%	0.23

30.	9	Creative	1.80%	0.16

30.	8	Hasbro (Акцент Тойс)	1.80%	0.16

30.	8	Томик	1.80%	0.16

33.	9	Bruder (Toy World)	0.90%	0.08

33.	~	Maisto (Альфа тойс)	0.90%	0.08

33.		Meccano (RedНead Family Corporation)	0.90%	0.08

33.	9	Molto (RedНead Family Corporation)	0.90%	0.08

33.	~	Zapf Creation (ТойДиКо)	0.90%	0.08

33.	~	Zvezda	0.90%	0.08

–.		Bburago	0.00%	0

–.		Carrera (Паритет Сервис)	0.00%	0

–.		Cesar	0.00%	0

–.		Clementoni	0.00%	0

–.		Heitmann Felle (Паритет Трейд)	0.00%	0

–.		KS Kids	0.00%	0

–.		Lotus Onda (RedНead Family Corporation)	0.00%	0

–.	9	Mehano (RedНead Family Corporation)	0.00%	0

–.		Munecas Arias (RedНead Family Corporation)	0.00%	0

–.		Narnia	0.00%	0

–.		New Bright	0.00%	0

–.		Piko (Паритет Сервис)	0.00%	0

–.		Pilsan (Паритет Трейд)	0.00%	0

–.		Radica	0.00%	0

–.	8	Ravensburger (Акцент Тойс)	0.00%	0

–.		Revell (Паритет Сервис)	0.00%	0

–.		RUSS (Паритет Сервис)	0.00%	0

–.		SES	0.00%	0

–.		Shelcore	0.00%	0

–.		Sindy	0.00%	0

–.		Step	0.00%	0

–.		Stiga (RedНead Family Corporation)	0.00%	0

–.		Tactic	0.00%	0

–.		Toy Biz	0.00%	0

–.		Wader (Tigres Corporation)	0.00%	0

–.		Wrebbit	0.00%	0

–.		Yat Ming (Паритет Сервис)	0.00%	0

–.		Сiку	0.00%	0

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2011, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.