Wet wipes :: The total survey results of 2016 by the integrated assestment

The total survey results of 2016 by the integrated assestment in category

Personal hygiene products / Wet wipes

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Smile (Біосфера)	5

2.		Cleanic (Harper Hygienics)	2.94

3.	21	Aura (Коттон клаб Украина)	2.86

4.	10	Lactacyd (GlaxoSmithKline)	2.83

5.	3	Kleenex (Kimberly-Clark)	2.42

6.	11	Свіжанка (Коттон клаб Украина)	1.86

7.	5	Fantasy (Чиста планета)	1.75

8.	17	ФрешБери (Біосфера)	1.53

9.	8	Нежность (СП Укркоттон)	1.33

10.	26	Lili (Invista Group)	1.23

11.	7	Я самая (Коттон клаб Украина)	1.20

12.	9	L.O.C. (Емвей Україна)	1.02

13.	12	Ладушки (Деліта)	0.93

14.	31	Discount (Invista Group)	0.86

15.	14	Helen Harper (Ontex)	0.83

16.	15	SuperFresh (Біосфера)	0.78

17.	30	Happiness (Firm Leda)	0.74

18.	25	D’Oliva (Натурпродукт-Вега (Dr. Theiss Naturwaren GmbH))	0.69

19.	24	Bon Voyage (РУСІНХІМ)	0.67

20.	19	fantasy FLIRT (Credo-Capital Ukraine)	0.66

21.	23	Emily (Esta-Beauty)	0.64

22.		100% чистоты (Invista Group)	0.59

23.	27	Fresh idea (Esta-Beauty)	0.44

–.	~	~~Фрешка (Эколла)~~	~~0.43~~

24.	4	Ozone (Invista Group)	0.40

25.	13	Vital Charm (Aqua cosmetics group)	0.38

26.	18	Ola! (Гарант Дістріб’юшен)	0.30

27.	33	Wetties (Голден Грааль)	0.26

28.	6	Freshmaker (Fulya Kozmetik)	0.183

29.		Незабудки (Деліта)	0.181

30.	24	Hops (SAPRO Temizlik Urunleri ve Sanayi A.S.)	0.150

31.	35	Event fresh (AXXON Bulgaria Ltd)	0.112

31.	25	Wellwet (Rocio)	0.112

33.	16	Septona (Conril)	0.087

34.	20	Siela (Савсервіс)	0.075

35.	28	Uni Extra (Біосфера)	0.069

36.	32	Sterill BIO (Біосфера)	0.062

37.	34	MeiTan	0.051

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2016 in the “Wet wipes” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2016, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.