Wet wipes :: The total survey results of 2018 by the integrated assestment

The total survey results of 2018 by the integrated assestment in category

Personal hygiene products / Wet wipes

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Smile (Біосфера)	5

2.	6	Cleanic (Harper Hygienics)	4.48

3.	2	Fantasy (Чиста планета)	4.02

4.		Kleenex (Kimberly-Clark)	2.96

5.	7	Aura (Коттон клаб Украина)	2.21

6.	12	SuperFresh (Біосфера)	1.87

7.	9	Helen Harper (Ontex)	1.74

8.	16	Lactacyd (GlaxoSmithKline)	1.72

9.	23	L.O.C. (Емвей Україна)	1.39

10.	18	Свіжанка (Коттон клаб Украина)	1.35

11.		Сніжна панда (Снежная Панда)	1.34

12.	15	ФрешБери (Біосфера)	1.28

13.	3	Нежность (СП Укркоттон)	1.22

14.	11	Fresh idea (Esta-Beauty)	1.17

15.	10	Lili (Invista Group)	0.99

16.	8	Emily (Esta-Beauty)	0.89

17.	19	Я самая (Коттон клаб Украина)	0.814

18.	22	Ola! (Гарант Дістріб’юшен)	0.808

19.	36	Event fresh (AXXON Bulgaria Ltd)	0.785

20.	31	Sterill BIO (Біосфера)	0.679

21.	5	D’Oliva (Натурпродукт-Вега (Dr. Theiss Naturwaren GmbH))	0.602

22.	30	Vital Charm (Aqua cosmetics group)	0.507

23.	21	Ozone (Invista Group)	0.476

24.		Discount (Invista Group)	0.437

25.	20	100% чистоты (Invista Group)	0.364

26.	29	Bon Voyage (РУСІНХІМ)	0.326

27.	17	fantasy FLIRT (Credo-Capital Ukraine)	0.271

28.	26	MASMI (Инфанта, торговый дом)	0.264

29.	25	Ладушки (Деліта)	0.248

30.	33	Hops (SAPRO Temizlik Urunleri ve Sanayi A.S.)	0.179

31.	28	Septona (Conril)	0.167

32.		Siela (Савсервіс)	0.147

33.	14	Freshmaker (Fulya Kozmetik)	0.145

34.	27	Незабудки (Деліта)	0.128

35.	37	Uni Extra (Біосфера)	0.113

36.	34	Wellwet (Rocio)	0.092

37.	35	MeiTan	0.083

38.	13	Wetties (Голден Грааль)	0.021

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2018 in the “Wet wipes” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2018, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.