Yoghurt drinks :: Consumers survey results of for 1 quarter of 2011

Consumers survey results of for 1 quarter of 2011 in category

Milk products / Yoghurt drinks

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Активиа (Danone)	43.68%	5

2.	1	Галичина	39.08%	4.47

3.	6	Біо Баланс (Danone)	20.69%	2.37

4.	2	Чудо (Вімм-Білль-Данн)	18.39%	2.11

4.	5	Щодня (Rainford Foods)	18.39%	2.11

6.	3	Живинка (Danone)	16.09%	1.84

7.	4	Простоквашино (Данон)	13.79%	1.58

8.	5	Дольче (Lactalis)	12.64%	1.45

9.	4	Фанні (Лакталіс)	11.49%	1.32

9.	7	Яготинський	11.49%	1.32

11.	~	Добриня (Геркулес)	9.20%	1.05

12.	8	Лактонія (Лакталіс)	8.05%	0.92

12.		Молокія (Тернопільський молокозавод)	8.05%	0.92

14.	7	Рудь (RUD’ company, Zhitomir milk-factory)	6.90%	0.79

15.	8	Біла лінія (MilkLife)	5.75%	0.66

15.	~	Білосвіт (Lactalis)	5.75%	0.66

15.	7	Злагода (Pridneprovsky combinate)	5.75%	0.66

18.	~	Добряна (Мілкіленд)	4.60%	0.53

18.	~	Нова Сила (Rainford Foods)	4.60%	0.53

20.	7	7я (1-й Київський молокозавод)	3.45%	0.39

20.	~	Веселий пастушок (Danone)	3.45%	0.39

22.	7	Ehrmann (Rainford Foods)	2.30%	0.26

22.	8	Кремез	2.30%	0.26

24.	7	12 вітамінів (Галичина)	1.15%	0.13

24.	7	Імун+ (Lactalis)	1.15%	0.13

24.	8	Живія (Rainford Foods)	1.15%	0.13

24.	~	Любимчик (Pridneprovsky combinate)	1.15%	0.13

–.		Для всієї сім’ї (Данон)	0.00%	0

–.		Коляда (Milkiland)	0.00%	0

–.		Літній день (Kremez — Kremenchug city milk factory)	0.00%	0

–.		Моліка (Molis)	0.00%	0

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2011, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.