Yoghurt drinks :: The total survey results of 2020 by the integrated assestment

The total survey results of 2020 by the integrated assestment in category

Milk products / Yoghurt drinks

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.	3	Яготинський	5

2.	4	Чудо (Вімм-Білль-Данн)	4.70

3.	2	Активиа (Danone)	3.45

4.	5	Волошкове поле (Yuria)	3.20

5.	9	Злагода (Pridneprovsky combinate)	2.78

6.	21	Добриня (Геркулес)	2.59

7.	8	Живинка (Danone)	2.26

8.	1	Галичина	2.08

9.	6	Молокія (Тернопільський молокозавод)	1.83

10.	18	Растишка (Danone)	0.89

11.	10	Дольче (Lactalis)	0.88

12.		Лактонія (Лакталіс)	0.72

13.	7	Біла лінія (MilkLife)	0.67

14.	19	Рудь (RUD’ company, Zhitomir milk-factory)	0.58

15.	13	Гармонія (Lubensky milk factory)	0.44

16.	15	Фанні (Лакталіс)	0.34

17.	23	Білосвіт (Lactalis)	0.237

18.	22	Заречье (Kupyansky milk-preserving combinate)	0.235

19.	14	Добряна (Мілкіленд)	0.203

20.	11	АМА (Favor)	0.181

21.	25	Веселий пастушок (Danone)	0.156

22.	24	Локо Моко (Лакталіс)	0.140

23.	26	Лактонія Imun+ (Лакталіс)	0.133

24.	16	Premialle Maxi Fruit (Білоцерківський молочний комбінат)	0.125

25.	17	Славія (Bashtanka Cheese plant)	0.122

26.	30	Мої корівки (Галичина)	0.112

27.	31	Маша и медведь	0.106

28.	27	7я (1-й Київський молокозавод)	0.1027

29.	32	Моліка (Molis)	0.1026

30.	29	На здоров’я (Loostdorf)	0.1023

31.	20	Лукавиця (Обухівський молокозавод)	0.0948

32.	28	Молочар (Галичина)	0.0784

33.		Органік мілк	0.0581

–.		Коляда (Milkiland)	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2020 in the “Питний йогурт” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2020, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.