Yoghurt drinks :: The total survey results of 2021 by the integrated assestment

The total survey results of 2021 by the integrated assestment in category

Milk products / Yoghurt drinks

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).

1.		Яготинський	5

2.	10	Растишка (Danone)	3.64

3.	20	АМА (Favor)	3.55

4.	5	Злагода (Pridneprovsky combinate)	3.45

5.	15	Гармонія (Lubensky milk factory)	3.25

6.	3	Активиа (Danone)	2.99

7.	8	Галичина	2.51

8.	2	Чудо (Вімм-Білль-Данн)	1.90

9.	4	Волошкове поле (Yuria)	1.54

10.	9	Молокія (Тернопільський молокозавод)	1.39

11.	7	Живинка (Danone)	1.27

12.	13	Біла лінія (MilkLife)	1.15

13.	12	Лактонія (Лакталіс)	0.821

14.	11	Дольче (Lactalis)	0.816

15.	16	Фанні (Лакталіс)	0.747

16.	14	Рудь (RUD’ company, Zhitomir milk-factory)	0.624

17.	28	7я (1-й Київський молокозавод)	0.570

18.	17	Білосвіт (Lactalis)	0.394

18.	21	Веселий пастушок (Danone)	0.394

20.	32	Молочар (Галичина)	0.349

21.	25	Славія (Bashtanka Cheese plant)	0.342

22.	24	Premialle Maxi Fruit (Білоцерківський молочний комбінат)	0.319

23.	22	Локо Моко (Лакталіс)	0.312

24.	6	Добриня (Геркулес)	0.244

25.	23	Лактонія Imun+ (Лакталіс)	0.237

26.	19	Добряна (Мілкіленд)	0.211

27.	33	Органік мілк	0.131

28.	26	Мої корівки (Галичина)	0.056

–.	18	Заречье (Kupyansky milk-preserving combinate)	0

–.		Коляда (Milkiland)	0

–.	31	Лукавиця (Обухівський молокозавод)	0

–.	27	Маша и медведь	0

–.	29	Моліка (Molis)	0

–.	30	На здоров’я (Loostdorf)	0

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2021 in the “Питний йогурт” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2021, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.

Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.