“Favorites of Success” logo Yoghurt :: The total survey results of 2007 by the integrated assestment
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The total survey results of 2007 by the integrated assestment in category
Milk products / Yoghurt
Info Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.
Consumers (40%)
Experts (40%)
Celebrities (20%)

The Favorites of the Year is determined by the Consumers (non-indifferent public), Experts (authoritative specialists of this market industry) and Celebrities Jury (known public figures and celebrities).

In forming of the integrated ratings, the following weight is assumed:

Chart of calculation of the integral rating Absolute rank = (average yearly rank of Consumers × 0.4) + (rank of Experts × 0.4) + (rank of Celebrities × 0.2).
1.
2
Danone  5
2.
4
Активиа (Danone) 4.59
3.
1
Чудо (Вімм-Білль-Данн) 3.11
4.
3
Président (Лакталіс) 2.49
5.
8
Ehrmann (Rainford Foods) 2.21
6.
18
Лактонія (Лакталіс) 2.20
7.
14
Баланс Біо Преміум (Danone) 2.11
8.
6
Фанні (Лакталіс) 2.03
9.
11
Щодня (Rainford Foods) 1.95
10.
17
Простоквашино (Danone) 1.88
11.
10
Гурманіка (Західна молочна група (Дубномолоко)) 1.82
12.
5
Растишка (Danone) 1.78
13. Галичина  1.39
14.
7
Баланс Біо Класика (Danone) 1.38
15.
20
Рыжий Ап! (Wimm-Bill-Dann) 1.11
16.
26
Злагода (Pridneprovsky combinate) 0.89
17.
26
Яготинський  0.80
18.
22
Святошино  0.78
19.
23
Rainford  0.34
20.
22
Fruttis (Campina) 0.31
21.
13
Актуаль (Unimilk) 0.29
22.
23
Ермігурт  0.28
23.
9
Білосвіт (Лакталіс) 0.25
24.
15
Фругурт (Wimm-Bill-Dann) 0.20
25.
26
7я (1-й Київський молокозавод) 0.19
26.
25
Hollandia  0.17
27.
16
Веселий молочник (Wimm-Bill-Dann) 0.14
28.
21
Йогуртович  0.07
29.
24
Агуша (Вімм-Білль-Данн) 0.06
30.
~
Дивина (Danone) 0.05
30.
12
Домик в деревне (Wimm-Bill-Dann) 0.05
30.
25
Заречье (Kupyansky milk-preserving combinate) 0.053
33.
19
Campina  0.045
33.
24
Френді  0.045

Notice
The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2007 in the “Десертний йогурт” category!
Using this rating is only possible with obligatory link to the source.
This rating was built as a result of the study of social preferences in 2007, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.
Advanced reporting booklet about the study, including demographics of the respondents, by regional breakdown, information roll-call of ad hoc judges etc, can also be obtained from managers of the contest.
https://favor.com.ua/en/vote/products/yoghurt/?results=2007A