Сandies in a box :: Consumers survey results of 2012

Results

Consumers survey results of 2012 in category

Confectionery / Сandies in a box

The annual ratings by results of Consumers survey calculated as average arithmetic mean rank, obtained in each of 4 quarters of year.

	I quarter (january—march)
	II quarter (april—june)
	III quarter (july—september)
	IV quarter (october—december)

1.		Raffaello (Ferrero)	47.53%	5

2.	3	Ferrero Rocher	38.78%	4.39

3.	2	Киев вечерний (Roshen)	35.36%	3.83

4.		Roshen	27.38%	3.11

5.		EsfeRo (Konti)	26.24%	2.56

6.		Венеціанська ніч (Mondelēz Ukraine)	19.01%	2.11

7.	8	Шедевр (AVK Confectionery Company)	19.01%	1.98

8.	7	Маргарита (Roshen)	17.11%	1.97

9.		Bonjour (Konti)	6.08%	1.91

10.	9	Світоч Палітра Асорті (Nestlé)	13.31%	1.45

11.	10	I Love Milka (Mondelēz Ukraine)	9.89%	1.10

12.	13	Nestlé Gold	10.27%	1.09

13.	23	Монблан (Roshen)	9.89%	1.05

14.	11	Світоч (Nestlé)	8.75%	1.02

15.	14	Millennium (Шоколадна фабрика «Millennium»)	7.98%	0.99

16.	18	Монте-крісто (Roshen)	7.60%	0.94

17.	12	Корона De Luxe (Mondelēz Ukraine)	9.51%	0.87

18.	19	Шоколадне асорті (AVK Confectionery Company)	6.08%	0.82

19.	16	Zhytomir sweets (Житомирська кондитерська фабрика)	5.70%	0.69

20.	17	Любимов (Шоколадна фабрика «Millennium»)	5.70%	0.49

21.	26	Fazer (ФДМС Україна)	3.80%	0.48

22.	25	Барокко (Roshen)	4.18%	0.47

23.	36	Вечір Золотий (AVK Confectionery Company)	3.42%	0.419

24.	15	Belissimo (Konti)	3.80%	0.416

25.	20	Domior (AVK Confectionery Company)	3.04%	0.401

26.	27	Rainford	3.42%	0.362

27.	21	Паріжель (AVK Confectionery Company)	3.42%	0.305

28.	41	Old Collection (Бісквіт-Шоколад)	3.04%	0.287

29.	24	Dominic (Полтавакондитер)	2.28%	0.263

30.	37	Полтава-кондитер	1.90%	0.236

31.	28	Одинцовская Кондитерская Фабрика (А. Коркунов)	1.52%	0.200

32.	22	Doma (Житомирська кондитерська фабрика)	2.28%	0.198

33.	38	Chocmod	1.90%	0.179

34.	39	Презент (Бісквіт-Шоколад)	1.52%	0.161

35.	30	Oskar Le Grand (Шоколадна фабрика «Millennium»)	1.52%	0.144

35.	29	Світ Ласощів	1.52%	0.144

37.	35	Буковинка	0.76%	0.129

38.	~	Одеса Люкс	1.14%	0.116

39.	40	Луцьк-кондитер	0.76%	0.081

40.		Крем-Десерт (AVK Confectionery Company)	0.76%	0.063

41.	31	Guylian (ФДМС Україна)	0.76%	0.054

42.	34	Persona Collection (AVK Confectionery Company)	0.38%	0.027

42.	~	Кондфіл	0.38%	0.027

–.	32	Duc d’O (United Foods)	0.00%	0

–.	33	Niederegger (ФДМС Україна)	0.00%	0

–.		Емоції	0.00%	0

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Normed consumer's score are calculated by 5-score scale, accordingly to the methodic of the research.

The participant which took the 1st place in this rating is by opinion of Ukrainian consumers is the best choice in 2012, recommendation of consumers #1 in the category “Candies in a box”.

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2012, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media. Details…

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