Survey
Results
SummaryExpertsCelebritiesConsumers 
The total survey results of 2011 by the integrated assestment in category
Confectionery / Chocolate candy bar
Info Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.   Details…
 
 Consumers (40%)
 
 Experts (40%)
 
 Celebrities (20%)
1. Bounty (Mars) 5
   
2. Snickers (Mars) 4.26
   
3. Nuts (Nestlé)Link 3.94
   
4. Mars  3.60
   
5.
6
 Twix (Mars)Link 3.37
   
6.
7
 Milky Way (Mars) 2.13
   
7.
5
 Батон (Roshen) 2.05
   
8. Світоч (Aero) Link 1.47
   
9. Мажор (AVK Confectionery Company) 1.01
   
10. Aero (Світоч) Link 0.86
   
11.
13
 Nesquik (Nestlé)Link 0.82
   
–.
~
 Picnic (Dirol Cadbury Ukraine)Link 0.76
 
12.
11
 Шокотель (Konti) 0.53
  
13.
12
 Dominic (Полтавакондитер)Link 0.44
  
14. Monini (United Foods)Link 0.43
   
15. Кльово! (Житомирська кондитерська фабрика) 0.41
  
16.
9
 Спокуса (AVK Confectionery Company)Link 0.28
 
17.
14
 Корона кокос (Mondelēz Ukraine)Link 0.26
 
18.
15
 Wispa (Dirol Cadbury Ukraine)Link 0.24
 
19.
17
 Ülker (Ulker Group)Link 0.06
 
20.
16
 3bit (Mondelēz Ukraine)Link 0.04
 
View results of current, 2024 year

Normed consumer's score are calculated by 5-score scale, accordingly to the methodic of the research.
Notice
The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2011 in the “Chocolate candy bar” category!
Using this rating is only possible with obligatory link to the source.
This rating was built as a result of the study of social preferences in 2011, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.  Details…
Comments(38)
all in a row | positive | negative
Arhimed Arhimed comments negatively on Світоч (Aero)
Ага, теперь понятно, почему Світоч стал выпускать такую каку, хотя в советские времена делал неплохой шоколад. Оказывается, их купили Nestle :(
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