This is female nomination
Because of the particular specificity of products presented in this category, an objective evaluation and comment on the nominees is only allowed for women. Men can only see the results.		 This is female nomination
Survey
Results
The total survey results of 2012 by the integrated assestment in category
Cosmetics / Hair-dye
Info Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.   Details…
 
 Consumers (40%)
 
 Experts (40%)
 
 Celebrities (20%)
1.
9
 Schwarzkopf Brillance  5
   
2.
16
 C:ehko (ВНА ТРЕЙД)Link 4.54
   
3.
2
 Londa Londacolor (Procter & Gamble)Link 4.43
   
4.
8
 L’Oréal Casting creame gloss (L’Oréal Paris)Link 4.21
   
5.
3
 Wella Wellaton (Procter & Gamble)Link 3.91
   
6.
1
 Garnier Color Naturals (L’Oréal Paris)Link 3.81
  
7.
26
 Wella Viva (Procter & Gamble)Link 3.72
   
8.
5
 L’Oréal Preference (L’Oréal Paris)Link 3.55
   
9.
27
 Wella Safira (Procter & Gamble)Link 3.35
  
10.
13
 Revlon ColorSilk (Cosmetics Trading)Link 3.28
  
11.
6
 Schwarzkopf Palette  2.92
   
12. L’Oréal Excellence creme (L’Oréal Paris)Link 2.75
   
13.
4
 Acme-Color Link 2.53
   
14.
24
 L’Oréal Feria color 3D (L’Oréal Paris)Link 2.52
   
15.
20
 Wella Decore (Procter & Gamble)Link 2.46
   
16.
14
 Schwarzkopf Nordic Colors Link 2.25
   
17.
31
 Florex (Супермаш) 1.96
   
18.
28
 Impression Link 1.81
  
19.
7
 Brelil (Кінгсбурі Венчур)Link 1.66
  
20.
10
 Garnier Belle Color (L’Oréal Paris)Link 1.57
  
21.
25
 Garnier Nutrisse (L’Oréal Paris)Link 1.41
  
22.
18
 Nouvelle (Hair Styling Applications)Link 1.18
  
23.
21
 Londa Londoren (Procter & Gamble)Link 0.64
  
24.
22
 Londa Londeston (Procter & Gamble)Link 0.60
  
25.
19
 Londa Shiny Colors (Procter & Gamble)Link 0.58
  
26.
30
 Keranove (ДІА)Link 0.50
  
26.
23
 fantasy FLIRT (Credo-Capital Ukraine)Link 0.50
  
28.
11
 Schwarzkopf Natural & Easy Link 0.44
 
29. Londa Londoxon (Procter & Gamble)Link 0.28
 
30.
15
 Schwarzkopf Diadem Link 0.19
 
31.
32
 Bielita (Vladicom) 0.08
 
View results of current, 2024 year  Show all marks

Normed consumer's score are calculated by 5-score scale, accordingly to the methodic of the research.
Notice
The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2012 in the “Hair-dye” category!
Using this rating is only possible with obligatory link to the source.
This rating was built as a result of the study of social preferences in 2012, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.  Details…
Comments(58)
all in a row | positive | negative
Yyaaggooddkkaa Yyaaggooddkkaa to Yyaaggooddkkaa comments negatively on Schwarzkopf Natural & Easy
Красавицы, та краска что до 2013 оттенок 564 – для париков, потому что воняет нашатырным спиртом, а оттенок 574, что до 2010 и 2011 была приемлема для использования на живом теле, потому что пахла отдушкой.
Anonymous (*.128.215)
Casting Creame gloss мне ужасно не понравилась! только что покрасила волосы… цвет шоколад… ужОс!!!! волосы как солома… и не много тускловатые… а ещё этот ужасный запах…который ничем не смывается… сколько не смывала голову вода коричневая… вообщем, простите, гавно…
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