Instant coffee :: The total survey results of 2014 by the integrated assestment

Results

The total survey results of 2014 by the integrated assestment in category

Soft drinks / Instant coffee

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups. Details…

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

1.		Jacobs	5

2.	7	Tchibo	3.24

3.	5	Nescafé (Nestlé)	2.32

4.	13	Чёрная карта (Strauss Coffee Service)	2.14

5.	2	Carte Noire (Mondelēz Ukraine)	1.94

6.	11	Coffee-mate (Nestlé)	1.58

7.	8	Davidoff (Асканія Дістрибьюшн)	0.99

8.	9	Галка	0.97

9.	16	Петровская Слобода (ФЕС УКР)	0.91

10.	4	Fort (Strauss Coffee Service)	0.76

11.	6	Roberto TOTTI (Strauss Coffee Service)	0.73

12.	3	Ambasador (Sucafina S.A)	0.71

13.	18	Elite Platinum (Strauss Coffee Service)	0.63

14.	10	Maxwell House (Монделіс Україна)	0.48

15.	20	Milagro	0.44

16.	15	Lacomba (УкрКофе)	0.40

17.	12	Жокей (Orimi Trade Ukraine)	0.34

18.	24	Добра кава (Solomia)	0.31

19.	14	Jardin (Orimi Trade Ukraine)	0.29

20.	17	Manhattan	0.25

21.		Віденська кава	0.19

22.	25	Golden Eagle	0.09

–.	19	~~Indian instant coffee (Veld)~~	~~0.050~~

23.	~	Добрыня	0.048

24.	22	Індіана (Solomia)	0.026

25.	23	Monterrey (Асканія Дістрибьюшн)	0.011

–.	25	Indiana Gold (Добриня-Дар)	0

–.	26	Вивальди (Exprim)	0

View results of current, 2024 year

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Normed consumer's score are calculated by 5-score scale, accordingly to the methodic of the research.

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2014 in the “Розчинна кава” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2014, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media. Details…

Comments(46)

all in a row | positive | negative

Оля Петрова (Lviv)

Jun 25, 2007 at 4:06 pm

Найбільше люблю на роботі 3-в-1 — найзручніше, в основному Нескафе

Вика Мельник (Dnipro)

Apr 27, 2007 at 12:13 pm

а Картэ Нуар?

Николай Полтава (Region is not specified)

Apr 20, 2007 at 11:35 pm

Ну и "Черная карта" ничего, воспоминания 3-х летней давности.

Корицкая Наталья (Kyiv)

Apr 6, 2007 at 8:11 pm

Больше всех нравится Tchibo

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