Results
The total survey results of 2012 by the integrated assestment in category
Personal hygiene products / Deodorant for men
Info Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups.   Details…
 
Consumers (40%)
 
Experts (40%)
 
Celebrities (20%)
1.
2
Old Spice (Procter & Gamble)Link 5
   
2.
5
Rexona (Unilever)Link 4.96
   
3. Nivea (Байєрсдорф Україна) 4.11
  
4. Gillette (Procter & Gamble)Link 4.03
   
5.
1
AXE (Unilever)Link 3
  
6. Adidas (Coty) 1.89
  
7.
15
Vichy (L’Oréal Paris)Link 1.79
   
8.
16
Yves Rocher Link 1.74
   
9.
11
Mennen Speed Stick (Colgate-Palmolive) 1.48
  
10.
9
Body series (Емвей Україна)Link 1.28
 
11.
22
Agressia (Credo-Capital Ukraine)Link 0.88
  
12.
10
Avon Link 0.820
  
13.
7
Fa (Хенкель Україна) 0.818
  
14.
8
Oriflame Link 0.693
  
15.
12
Свежесть For Men Cool Ice (Гарант Дістріб’юшен) 0.402
  
16.
17
Subdue (Neways) 0.341
  
17.
21
Bac (Henkel Ukraine)Link 0.306
 
18.
19
Cliven (Кінгсбурі Венчур) 0.264
 
19.
18
Arko (Evyap Україна) 0.255
 
20. Maxim (Corad Healthcare)Link 0.130
 
21.
13
Уход For Men Blue Water (Гарант Дістріб’юшен)Link 0.035
 
View results of current, 2024 year  Show all marks

Normed consumer's score are calculated by 5-score scale, accordingly to the methodic of the research.
Notice
The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2012 in the “Men’s deodorant” category!
Using this rating is only possible with obligatory link to the source.
This rating was built as a result of the study of social preferences in 2012, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media.  Details…
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ПРОТИВСІХ (*.38.226)
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