Сandies in a box :: The total survey results of 2011 by the integrated assestment

Results

The total survey results of 2011 by the integrated assestment in category

Confectionery / Сandies in a box

Integrated, “absolute” ratings is calculated by survey results of 3 respondent groups. Details…

	Consumers (40%)
	Experts (40%)
	Celebrities (20%)

1.		Raffaello (Ferrero)	5

2.		Киев вечерний (Roshen)	3.62

3.	4	Ferrero Rocher	3.09

4.	3	Roshen	2.72

5.		EsfeRo (Konti)	2.37

6.	10	Світоч Палітра Асорті (Nestlé)	1.56

7.	6	Світоч (Nestlé)	1.40

8.		Венеціанська ніч (Mondelēz Ukraine)	1.37

9.		Шедевр (AVK Confectionery Company)	1.19

10.	24	Zhytomir sweets (Житомирська кондитерська фабрика)	1.18

11.	7	Nestlé Gold	1.16

12.	11	Маргарита (Roshen)	1.06

13.		I Love Milka (Mondelēz Ukraine)	0.90

14.	15	Millennium (Шоколадна фабрика «Millennium»)	0.88

15.	13	Корона De Luxe (Mondelēz Ukraine)	0.80

16.	14	Любимов (Шоколадна фабрика «Millennium»)	0.75

17.	19	Монте-крісто (Roshen)	0.72

18.		Монблан (Roshen)	0.58

19.	12	Belissimo (Konti)	0.56

20.	16	Шоколадне асорті (AVK Confectionery Company)	0.50

21.	20	Паріжель (AVK Confectionery Company)	0.49

22.	21	Domior (AVK Confectionery Company)	0.46

23.	27	Барокко (Roshen)	0.43

24.		Doma (Житомирська кондитерська фабрика)	0.36

25.		Fazer (ФДМС Україна)	0.31

–.	30	~~Україна (Житомирська кондитерська фабрика)~~	~~0.29~~

26.	28	Rainford	0.19

27.	22	Dominic (Полтавакондитер)	0.16

28.		Duc d’O (United Foods)	0.14

29.	17	Полтава-кондитер	0.131

30.		Chocmod	0.125

31.		Крем-Десерт (AVK Confectionery Company)	0.121

32.	23	Одинцовская Кондитерская Фабрика (А. Коркунов)	0.087

33.	31	Світ Ласощів	0.084

–.	8	~~АВК (AVK Confectionery Company)~~	~~0.081~~

–.	~	~~Конти~~	~~0.081~~

34.	25	Oskar Le Grand (Шоколадна фабрика «Millennium»)	0.079

35.		Guylian (ФДМС Україна)	0.071

36.		Niederegger (ФДМС Україна)	0.056

37.	26	Persona Collection (AVK Confectionery Company)	0.055

38.	~	Буковинка	0.052

39.	33	Вечір Золотий (AVK Confectionery Company)	0.049

40.	~	Презент (Бісквіт-Шоколад)	0.042

41.	29	Луцьк-кондитер	0.038

42.	32	Old Collection (Бісквіт-Шоколад)	0.015

–.	31	Емоції	0

–.		Кондфіл	0

–.		Одеса Люкс	0

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Normed consumer's score are calculated by 5-score scale, accordingly to the methodic of the research.

The trade mark which has taken 1st place in this rating — is the best and most successful Ukrainian mark of 2011 in the “Candies in a box” category!

Using this rating is only possible with obligatory link to the source.

This rating was built as a result of the study of social preferences in 2011, under the “Favorites of Success” Contest in Ukraine and it’s the free information. In case of full or partial republishing of the information drawn from this rating, it is obligatory to mention the name of the “Favorites of Success” Contest in printed publications, or put an active hyperlink to this page in the electronic media. Details…

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